Incense sticks manufacturing is a high profit business and
off late many established business houses have entered the fray. The export
figures and the domestic production statistics are all pointing towards
increased production. This article is an attempt to understand the kind of
business incense sticks segment can generate both at the micro as well as macro
level.
incense sticks are air purification, removing bad odor and
creating a peaceful and spiritual ambience.
One of the most striking features about incense sticks is that even
though they have been in use for a long time, not much has changed in the way
they are manufactured. The basic raw material more or less has remained the
same like barks, roots, leaves, charcoal, flowers etc. In addition to it, a few
aromatic chemicals are also added to give them a distinct fragrance like sandal,
rose, floral etc. These fragrances many a times become a major USP while
marketing such products.
Incense sticks manufacturing is a small scale business in
India. All that one needs to set up such a business is a license to manufacture
it, availability of raw ingredients, somewhat skilled manpower and a few
efficient machines. Industry insiders reveals that most of the basic level
preparations like rolling over of the ingredients on a bamboo stick etc. is
usually done in a small set up or at times even at home, however, the next
level of aroma addition or adding advance features of low smoke etc. are done
at the factory level. Thereafter, they go through the packaging process where
in they are packaged in an attractive cardboard box and are made available in
the market for sale.
Majority of incense sticks and incense dhoop sticks created
by the incense sticks manufacturers is handmade of pure natural ingredients by
traditional methods to give the customers one of the best fragrant experiences
from India. These incense sticks and incense dhoop sticks are eco friendly and
provide a much better fragrance spread than the sawdust based type sticks made
across the world.
